Onward How Starbucks Fought for Its Life Without Losing Its Soul By Schultz, Howard Book - 2011

The lessons in this book are good, but sometimes feel almost "too good to be true". Really? Everyone got along that well for a week in New Orleans and with the over-the-top leadership transformations? The parting of some of the executives because of some of Schultz's beliefs and actions seem more realistic. Otherwise, mostly reads like someone who has something to prove when most everyone else doesn't really care.

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